2.5B+
people reached by Google's AI Overviews each month
Source: Google I/O 2026
Free AI visibility check
When people ask AI for a recommendation, does it pick you?
We ask ChatGPT, Gemini, Claude and Perplexity the questions your customers ask, 20 answers in all, then show your Pick Rate, the competitors they recommend instead, and exactly what to fix.
4 AI assistants
5 real customer questions each
12 technical checks
Can AI read and trust your site?
Top 5 fixes
Prioritised, with how-to guides
The search journey has changed
Your customers are asking AI who to trust.
Search used to end with a list of links. Increasingly, it ends with an assistant naming a few businesses, and the customer choosing from that shortlist.
If AI cannot find, understand or verify your business, the sale may be lost before your website gets a visit. Picked by AI shows whether you are part of that answer.
8% vs 15%
search-result click-through when an AI summary appears versus when it does not
Source: Pew Research Center
<30%
of brands stay consistently visible from one AI answer test to the next
Source: AirOps, State of AI Search 2026
AI visibility, in plain language
Has the assistant doing the recommending heard enough about you?
AI visibility is how often, and how accurately, your business appears when people ask ChatGPT, Claude, Gemini or Perplexity questions related to what you sell.
Strong AI visibility
Named directly, described accurately and included when assistants compare the best options.
Weak AI visibility
Absent, described with outdated information or quietly replaced by a competitor the assistant trusts more.
Four assistants, one useful benchmark
We ask the platforms your customers already use.
The same five customer questions go to each assistant, creating 20 answers you can compare.
ChatGPT (OpenAI)
Often the first stop for product research, comparisons and recommendations.
Anthropic Claude
Popular for detailed research and comparison, where trustworthy source content matters.
Google Gemini
Built into Google's ecosystem and used across search, Android and Workspace.
Perplexity
A research-first answer engine that puts citations and source links front and centre.
The five pillars
What helps AI find, trust and recommend a business.
01
Findable
Can AI crawlers reach, read and understand your site?
02
Citable
Does your content give assistants useful facts and proof to quote?
03
Actionable
Can a person or AI agent easily call, book or contact you?
04
Authoritative
Do trusted sites, reviews and industry sources support your claims?
05
Measurable
Are you tracking real mentions across the assistants people use?
A report you can act on
Not a vague grade. A clear picture of what happened.
Every result connects the score to the evidence: who was named, which answer named them, what your website is missing and what to fix first.
Get my reportSample Picked by AI report20 answers
Sample Pick Rate
6/20
Rarely picked
Technical checks
7 of 12 passed
Top competitor
Named 11 times
Prioritised fixes
Top 5 actions
Answer evidence
Prompt by prompt
Six ways forward
From invisible to easier for AI to recommend.
There are no overnight tricks. The durable work makes your business readable, quotable, credible and measurable.
Findable
Let the crawlers in
Make robots.txt, your sitemap, server-rendered pages and schema work for AI, not against it.
Read the guideCitable - Proof
Publish proof, not just claims
Use case studies, named results, original insight and clear service details that are worth quoting.
Read the guideCitable - Gaps
Close the competitor gap
Find the questions where competitors get named and build the missing evidence that earns your place.
Read the guideAuthoritative - Trust
Earn trusted mentions
Reviews, media, associations and useful industry references give AI outside confirmation.
Read the guideAuthoritative - Consistency
Keep your story consistent
Use the same name, services, location and positioning everywhere your business appears.
Read the guideMeasurable
Track it, don't guess it
Run the same questions over time and follow the trend, not one lucky or unlucky answer.
Read the guide
Evidence becomes action
A clearer conversation about what to do next.
The report gives your team a shared view of the answers, the competitors and the practical work that can improve your visibility.
Three steps, starting free
Know where you stand. Then decide what comes next.
Run the free check
Tell us about your business. We test 20 live answers and 12 technical signals.
Get your roadmap
See your Pick Rate, the competitors winning answers and the fixes with the greatest impact.
Improve and re-check
Work through the guide yourself or ask Marketing Guardians to help execute the roadmap.
Start here
Free Pick Rate check
For any business that wants an honest benchmark and a practical list of next steps.
- 20 answers across four AI assistants
- 12 technical checks
- Competitors, sources and top five fixes
When you want help
AI search visibility support
For businesses ready to turn the report into technical, content and authority improvements.
- A roadmap built around your result
- Hands-on implementation support
- Ongoing measurement and re-checks
Good questions
What business owners ask first.
Clear answers, including the limits of what any AI visibility check can promise.
Is the Pick Rate check actually free?
Yes. We run 20 live questions across four AI assistants, complete 12 technical checks and show your report without asking for a credit card.
How is this different from a regular SEO audit?
SEO usually measures visibility in lists of links. Picked by AI measures whether assistants name your business directly, which competitors they choose and whether your site gives them enough reason to trust you.
Do you guarantee we'll appear in AI answers?
No. AI answers change by session, wording and time. The report is a directional benchmark and a practical roadmap, not a guarantee.
Why might I get a different answer when I test it myself?
One manual question is a snapshot. The Pick Rate uses five consistent questions across four assistants, so it shows a broader pattern rather than one result.
Does this work for local businesses and businesses outside Canada?
Yes. The check uses your city, region and country to test locally relevant questions, and it is available worldwide.
What happens after I get the report?
You can work through the prioritised fixes yourself using the linked guides, re-check later, or book a conversation with Marketing Guardians for help implementing the roadmap.
Before a competitor gets the answer
Find out where your business actually stands.
Twenty real AI answers. Twelve technical checks. One clear Pick Rate and a prioritised roadmap.
Check my Pick Rate